Plan now for your Fall Turkey Promotion with gThankYou! and rest easy knowing you’ll be ready with an easy, effective way to grow your business this autumn.
A fall turkey promotion boosts your business during the ramp-up to the busy holiday shopping season, a key period for enticing new customers and thanking your loyal customers.
When you choose gThankYou! Turkey Gift Certificates for your fall turkey promotion, we make it easy for you to offer a practical, meaningful and seasonal gift of gratitude that has broad appeal!
Why Plan Early?
The holiday shopping season brings in a cool $1 trillion, or about 6 percent of the entire U.S. economy. For the retail industry, holiday shopping accounts for about 20 percent of annual sales, according to the National Retail Federation.
Choose a fall turkey promotion and you’re getting a head start on cultivating repeat customers as the holiday shopping season heats up.
When you start your promotions early, you have more time to connect with customers, get to know them and provide meaningful enticement for their return business. Shoppers start their planning early — so it’s important to start planning your promotions early, too.
By July, nearly half of shoppers in a Google survey had already made plans for when to purchase their holiday gifts and were already deciding on brands and products.
“Of those actively planning, 30 percent are expecting to start before Halloween, with 9 percent starting before Labor Day,” according to Think With Google bloggers Erin Dean, Jacalyn Stolt and Nina Thatcher.
Starting early is also an opportunity to reach the full 51 percent of shoppers who haven’t yet started planning or making purchasing decisions by mid-summer.
“With pervasive marketing efforts, you can get them thinking about the holidays — and your brand — before any others,” the Google team writes.
Finding repeat customers and keeping them happy are the bread and butter of business-building.
Steady customers help businesses weather lean economic times,” writes SumAll blogger Mark Uzunian. “Businesses with 40 percent repeat customers generated nearly 50 percent more revenue than similar businesses with only 10 percent repeat customers.”
Sharing a promotion gift or perk with first-time customers, especially on high-value purchases, increases the likelihood that they’ll become repeat customers, according to Uzunian.