Our Team would like to give a hearty gThankYou! to management guru Tom Peters! We’re regular readers of Tom’s blog and work hard to make gThankYou a company that would make Tom proud. Full disclosure confession: I’ve been a huge fan since In Search of Excellence was excerpted in Business Week in 1980.
A few weeks ago, Tom was doing some pushing-the-envelope work to help launch a new book about word-of-mouth marketing, called The Word of Mouth Manual: Volume II, by David Balter, Founder and CEO of BzzAgent in Boston.
As part of launching the book, Tom had some copies to give away to readers who submitted the best word-of-mouth stories. Well, we knew breaking through the clutter isn’t about same-old same-old, so we sent in this haiku:
Credibility,
When a trusted source says so,
we believe, and know.
Well (drum roll), we won the contest and a copy of Dave’s book!
gThankYou! Tom Peters and Cathy Mosca. gThankYou! Dave Balter.
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Rick Kiley is President of gThankYou, LLC, a Madison, WI based seller of employee gifts best known for gThankYou™ Turkey Gift Certificates.
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Tom Peters rocks!! Way to win the award. I have always loved great haiku poems. They are simple, elegant and to the point. Congrats!
I am glad you won.